Trustly
Trustly is a global fintech company providing online banking payment solutions, enabling consumers to pay directly from their bank accounts to merchants using Open Banking, offering a secure, instant, and cost-effective alternative to cards, with features like no chargebacks, serving large merchants like PayPal, eBay, and DraftKings across Europe and North America.
My Role:
Senior Brand and Graphic Designer
Worked with:
VP of Marketing, Head of Demand Gen, Content Writers, Merchant Success, Sales Team, People's Team
Scope of work:
Visual Design, Brand Marketing, Web Design, Marketing Collateral, Sales Decks, Billboard & Ad Campaigns, Icons & Illustrations, Motion Graphics
Visual Design & Branding
Over the course of 5 years, the company had multiple refinements of the brand. The work reflects those adaptations and refinements along the way, all while using Trustly's branded green.
Previous design 2022-2024
Icons & Illustrations
The company needed a new set of visual assets that were unique and complemented the refined brand. These would be used throughout the website, sales decks, visual assets, and marketing collateral.
Sales Decks & eBooks
Collaborated with Sales and Content teams to develop gated and ungated marketing collateral that supported top- and middle-of-funnel engagement across blog and LinkedIn channels, while helping strategize quarterly, theme-driven campaigns.
Blog Illustrations
Produced custom illustrations for 2–3 blog articles per week, maintaining a consistent visual style and steady content output across marketing channels.
Event Marketing
Designed event marketing assets for conferences and Trustly VIP events, including branded swag, booth designs, billboard ads, informational videos, and social media content.
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Internal Branding
As a fully remote company, Trustly brought employees together for annual in-person gatherings centered on connection and collaboration.
Partnering with the People Team, I developed event branding, location-inspired themes, and custom swag that brought each gathering to life and strengthened company culture.
